Performance Reviews That Don’t Suck
- Deborah Ann Martin

- 2 days ago
- 4 min read

Performance reviews have a reputation for being dreaded, boring, or even pointless. But as a supervisor, I don’t believe they have to suck. In fact, I believe they can be one of the most powerful tools we have for employee growth, team alignment, and honest feedback, if we do them right.
I’ve led performance reviews in government, military, corporate, and business environments. I’ve had to do them with forms, with checkboxes, with narrative-only formats, with scoring systems, and sometimes with no guidance at all. And I’ve learned one important truth: people don’t want to be judged, they want to be seen.
The Hidden Truth About Performance Reviews
Most people are nervous about being evaluated. It’s human nature. Some fear harsh criticism. Others feel overlooked. And then there’s the supervisor, sitting there with a list of notes and HR expectations, trying to balance encouragement with accountability.
I’ve spent hours carefully writing reviews, especially in the military, trying to find the right wording that would encourage growth, not discourage effort. And I’ve had employees walk away from a 30-minute meeting with nothing more than “thanks.”
That’s why this chapter is about shifting how we approach the whole review process.
Because the best reviews aren’t just about what someone did, they’re about who they are becoming.
Start With Self-Reflection
Not every company includes a self-evaluation step, but they should.
When employees reflect on their own contributions first, it does two things:
They feel heard. It’s not just your opinion of them, it’s a conversation.
They highlight things you might not have noticed. Especially wins that were behind the scenes or in the day-to-day.
If your company doesn’t have a self-evaluation form, create a simple one:
What accomplishments are you most proud of this year?
What challenges did you face and how did you handle them?
What goals would you like to work on next?
Even if you send it in an email, it sets the stage for a better, more productive review.
Shift From Judging to Coaching
You are not just a scorekeeper. You are a coach.
Yes, the review might require a rating or specific format, but the conversation should be about growth.
Try framing feedback using the COIN method:
Context: Set the scene (e.g., “During the onboarding of our new vendor…”)
Observation: Say what you saw (e.g., “You handled the communication flow efficiently.”)
Impact: Describe the result (e.g., “It helped us launch three days early.”)
Next steps: Suggest how to build on it (e.g., “Let’s get you involved in the next high-priority project.”)
This style gives credit, builds confidence, and points toward the future, all without sounding harsh.
The One Thing They’ll Remember
You’ll spend hours prepping a review. They’ll remember about one sentence from it.
Make it count.
Think about what you want that one sentence to be:
“Your attention to detail is what keeps this team running.”
“I see leadership potential in you, and I want to help you get there.”
“I know this year was rough, but I’ve seen your growth.”
Make it personal. Make it real. That’s the part they’ll carry with them.
How to Handle Tough Conversations
Sometimes, reviews aren’t glowing. And that’s okay. But they still don’t have to suck.
Here’s how I handle it:
Be specific. “Your communication style in meetings has led to confusion” is better than “you’re not a team player.”
Stick to facts and behavior. Avoid assumptions or character judgments.
Leave the door open for improvement. “Here’s how we can work on this together.”
The goal is correction, not condemnation.
Use Reviews to Shape Careers
Not everyone wants to climb the ladder and that’s fine. But many people want to learn something new, lead something new, or just feel more fulfilled at work.
I use reviews to ask:
What skills do you want to develop?
What areas of the team interest you?
Is there a project you’d like to own this year?
Sometimes people surprise you. They might say they want to lead a training, improve the onboarding process, or become a subject matter expert. These small goals become momentum-builders.
When You Don’t Know What to Say
Some people are quiet. Some don’t meet goals. Some are in roles where success is hard to define.
Here are a few sentence starters that work in tricky reviews:
“What’s one thing you’d like more support on?”
“Where do you feel like you’re stuck?”
“How can I help you succeed in the next 90 days?”
A good review asks more than it tells. Ask the questions that unlock honest reflection.
Review Season Survival Tips
Don’t rush. One rushed review can damage trust. Schedule time and be present.
Use data. Reference actual work, metrics, or examples. Be specific.
Document everything. Save your review drafts, notes, and next steps.
Follow up. A review without follow-up is just a formality. Check in.
And most of all: don’t be afraid to show your human side. A little empathy goes a long way.
What You Can Try Today
Draft a quick self-evaluation form and send it to your team.
Pick one team member to have a check-in conversation this week.
Rewrite one piece of feedback using the COIN method.
Reflect on what you want your employees to remember from their review.
Next Steps
If performance reviews feel like a burden, you're not alone, but they don’t have to be. You can transform them from dread into development with the right approach.
Let’s talk about your next performance cycle. You can:
Join our coaching group and swap review templates and tips.
Use Neighbor Chat to share how your last review went.
Book a Next Step session for support on delivering tough feedback.
You’ve got the heart. Let’s build the skill.
Visit SurvivingLifeLessons.com for more support.
About the Author:
Deborah Ann Martin is the founder of Surviving Life Lessons, a published author, poet, speaker, and trainer with over 20 years of management experience across multiple industries. An MBA graduate, U.S. veteran, single mother, and rare cancer survivor, Deborah brings both professional expertise and lived experience to her writing on resilience, leadership, personal growth, and overcoming adversity. Her mission is to empower others with practical wisdom and real-life insight to navigate life’s challenges with strength and purpose.





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